Gio-Goi is a British fashion label that was inspired by dance music from Britian in the 1980s and 1990s and quickly established itself as the key designer label that influential people in music and media wanted to be seen in. Gio-Goi designs were frequently worn by the great and the good from the UK music industry including The Happy Mondays, Blur and Oasis. Gio-Goi was called "insparational" by the great Vivienne Westwood, and won the Face Magazine best selling label award.
Gio-Goi is the current holder of the Drapers "Fashion Brand of The Year" Award, and it is now worn by the next generation of British music talent, including Amy Winehouse and the Arctic Monkeys.
Gio-Goi's innovative fashion lines, that combine rock music and clothing, including a range of exciting t-shirts, sweatshirts, jackets, shirts and casual tops, jeans, trousers dresses, shoes and accessories including hats, belts, bags, purses and wallets for both men and women.
Everything about Gio-Goi is cool and young. It epitomises everything that is great about youth culture with a confident attitude and the world at your feet.
You can buy the whole range of Gio-Goi fashions at the Gio-Goi website which stocks everything and will deliver everything directly to your door. Sadly, they currently only ship within the UK. Use promo code GGFS at the checkout to get free shipping on all orders, no minimum value.
Tulisa from Ndubz has been seen wearing the Gio-Goi venus jacket (see photos, left and right).